dataIQ: How to catch ’em all: Solving Problems with Data Efficiency

admin - July 29, 2016

USA Today recently reported that the average time per day spent on Pokémon Go was 43 minutes. The next highest app on the list was WhatsApp at 30 minutes, followed by Instagram (25 minutes) and Snapchat (nearly 23 minutes). A separate study by eMarketer found that, this year, we will spend an average of 22 minutes per day on Facebook. In translation: we really want to “catch ’em all”.

There are strong signs of success – Pokemon Go is Nintendo’s most successful mobile venture to date. Michael Pachter, gaming analyst at Wedbush Securities, estimated that Nintendo will make £19 million from the app in 2016 (the app has already generated over £1.5 million daily from in-app purchases, making it an overnight phenomenon) with the game securing its status as the largest influence in augmented-reality technology in history.

However, the company is already facing some issues with the app – it can’t handle the demand.

For more: dataIQ


The Diffusion Real-Time API Management Platform manages, optimizes, and integrates data among devices, systems, and applications. Push Technology pioneered and is the sole provider of real-time delta data streaming™ technology that powers mission-critical business applications worldwide. Leading brands use Push Technology to fuel revenue growth, customer engagement, and business operations. The products, Diffusion® and Diffusion Cloud™, are available on-premise, in-the-cloud, or in a hybrid configuration, to fit the specific business and infrastructure requirements of the applications operating in today’s mobile obsessed, everything connected world. Learn how Push Technology can reduce infrastructure costs, and increase speed, efficiency, and reliability, of your web, mobile, and IoT application.

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