Digital Marketing Manager

At Push Technology (www.pushtechnology.com) we Manage, Optimize, Synchronize and Integrate Data in Realtime across Devices, Systems, Apps and IoT. Diffusion is our Intelligent Data Mesh platform that allows customers to turbocharge building real time applications.

Founded in 2006, with offices in Silicon Valley, London, and Belfast, Push Technology products are used by companies worldwide and across market sectors including: Financial Services, e-Gaming, Retail, Travel & Transportation, Health, and Digital Media Sectors.

We develop and reward people who have the drive and motivation to make a significant contribution to the continued growth of our business. We hope to provide a culture of accountability, challenge and opportunity and encourage a spirit of collaborative, creative and fresh thinking. We want everyone to contribute and add value by turning their own skills, strengths, and interests into results.

We strive to be a place that people want to work and want to work hard. With great benefits and an already impressive international team of Technology experts, we want to bring on new team members that have passion, drive, innovation, and leadership, just like our products.

JOB PURPOSE

We are currently seeking an experienced Digital Marketing Manager (DMM) to oversee our integrated digital marketing campaigns. In this position, you will be responsible for the management of all digital platforms, including developing strategies to increase traffic, establishing schedules for the release of articles or blog posts, and monitoring performance to measure the success of the campaign. When there is a dip in performance, the DMM must make adjustments as necessary. The DMM will oversee the success of the integrated digital marketing program (in collaboration with contractors or 3rd party digital marketing agencies) to ensure that the strategic goals are accomplished and KPIs are met.

KEY RESPONSIBILITIES

  • - Oversee management of updates, design, and user experience on all digital channels .
  • - Monitor daily messaging and posts.
  • - Develop effective, cohesive, and engaging brand messaging.
  • - Develop and execute on content marketing strategy .
  • - Answer customer questions and concerns when necessary .
  • - Conduct and report analysis of site and social traffic .
  • - Establish and monitor ROI and KPIs .
  • - Create, maintain, and implement digital marketing and editorial calendars .

REQUIREMENTS

Required Skills


  • 5+ years of experience in marketing; with at least 3 years in digital marketing.
  • Solid understanding of Content Marketing, PPC, SEO, and SEM in the context of SaaS and Enterprise Software .
  • Knowledge of media editing software (photo and video) .
  • Working knowledge of web design principles, best practices, and content management platforms.
  • Demonstrated ability to develop and execute sales and marketing strategies.
  • Bachelor’s degree in marketing, communication, or related field.
  • Excellent communication skills .
  • Familiarity with analytical tools, such as Google Analytics and Webmaster Tools .

Nice to Haves

In addition to the above it would be advantageous for candidates to have some knowledge of the following:

  • Experience with Software-as-a-Service (SaaS) offerings.
  • Technical background or good understanding of developer products.
  • Experience with corporate communications activities including AR and PR.
  • Experience with execution of Conferences and Industry Events participation .
  • Project and Program Management experience .

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